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Small Business Marketing Books

Gain a competitive advantage through insights and knowledge of the experts with small business marketing books

There are many excellent marketing books available to help you grow your small business. The best business books give you real life examples of people who created a successful business from nothing using creative marketing ideas. These books supply practical solutions to the everyday marketing challenges you will face.

On the other hand, there are just as many bad marketing books to be found. These usually lack good, useful ideas or focus too much on complex theories that few can understand. These are a waste of your time and money; your two most precious assets.

Good marketing book are filled with information, ideas, and techniques that point you in the right direction so you are using your resources efficiently. Every small business has its unique challenges and a well written business marketing book will be a valuable tool in your marketing toolbox.

The best marketing book authors have been there and done the work. They speak from experience and share their hard earned wisdom with the reader to enhance the business environment. Authors like Jay Levinson, Debbie Allen, Jeffery Gitomer, and David Frey freely share their secrets with your so you can succeed.

Take advantage of their knowledge, experience, and generosity!

Go here to search for marketing books. Or, visit the selections below to start your business marketing book library.


Small Business Marketing Books Directory

The marketing book directory is organized by subject categories that a small business owner constantly confronts. It is only a small sampling of books that are available but represent the best in their respective category.

Click on the link of each book to find reviews, a table of contents, and excerpts from the book. Be sure to browse through the related books on the site to find exactly what you are looking for.

If you prefer to listen to your marketing information in audio format, click here.

Marketing Books Subject Categories

Marketing Basics | Starting a Business

Marketing Strategy | Marketing Plans | Corporate Identity

Marketing Research | Database Marketing | Sales


Marketing Basics

There is only one place to start and that is the beginning. Make sure you understand business marketing basics!

A great book to start your entrepreneurial journey is with Michael Gerber's, The E-Myth Revisited. This book makes you take a look at how you organize your enterprise so you are working on your business, not in it. A must have for anyone starting a new business.

Another great book is by Jay Conrad Levinson. His Guerrilla Marketing book gives you great insights into creating effective marketing without spending a pile of money.

Another excellent book is by Alexi Venneri, Balls!: 6 Rules for Winning Today's Business Game. He views marketing as being based on an indispensable set of personal principles that guides one to success. These six rules are a good starting point for your business.

Take a look at these excellent marketing books.

Find more Marketing Basics Books here.


Starting a Business

Starting and growing a small business is one of the most difficult jobs you will ever undertake. Be prepared and check out these business books.



Find more books on Starting a Business here.


Marketing Strategy

Your marketing strategy will make or break your small business. Take the time to find out what a marketing strategy is and how it will guide your entire small business marketing efforts.

Click here for more books on Marketing Strategy.


Marketing Plans

Your Marketing Plan walks hand in hand with your marketing strategy. Find valuable ideas, tips, and tools in these fine books. Remember, those who plan to fail, fail to plan.

Click here to find more Marketing Plan books.


Corporate Identity

Who are you? The question every prospect asks themselves before they decide to buy from you. They may not ask the question to you directly, but you must answer it on your terms - not your competition's. So what's your answer?

Find more marketing books of Corporate Identity here.


Marketing Research

Have you done your market research? If you start a small business and fail to identify the forces in your market which will influence you success, you have already chosen your fate. Be prepared and find out how to do proper marketing research.

Click here to find more Marketing Plan books.


Database Marketing

A strong Database Marketing strategy will create leverage that makes you unstoppable. Your list of customers and clients is like money in the bank when you utilize it correctly. Click on one of the marketing books below to build your lever.

Click here for more on Database Marketing.


Sales

Low sales is the cause of most small business failures. You must face the fact that you must become an excellent at sales. These fine marketing books will teach you how to sell and give you the confidence to sell your offering to anyone at anytime.

Find more books on Selling skills here.
 

 

 Coach Ron's Recommended Resources:

 Marketing Planning: Learn From Experts

Marketing Plan Pro

Marketing Plan Pro

This easy-to-use tool will enable even the most inexperienced marketer to create and implement practical marketing plans to find customers, raise awareness of your business and increase sales. Let Marketing Plan Pro 6.0 walk you through the "ABCs" of marketing planning to quickly produce a professional and complete plan.

Click here for more on this excellent marketing plan program!
 

On Target: The Book on
Marketing Plans


Practical resources to write a marketing plan are difficult to find. "On Target: The Book on Marketing Plans" offers an excellent solution. "On Target" takes you through the process of writing an effective marketing plan from the initial concept to full implementation.

Click here
to learn more
 

Industry & Market
Research Tool


This industry and market research reports provided by our partner Integra Information are the answer to your problems. These reports help entrepreneurs and business managers get the data they need to create successful plans.

Click here to view a sample research repot and to learn more


 

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